What kind of cinnamon does Cinnabon use?

Every Cinnabon cinnamon roll is made with a trademarked version of Korintje cinnamon called Makara. The cinnamon comes from West Sumatra province in Indonesia and is more flavorful and robust than ordinary cinnamon.

What is the secret to Cinnabon?

Most cinnamon roll recipes on the internet call for filling the rolls with butter, but Cinnabon’s secret to the perfect shape is actually margarine. The dough is made with butter, but before adding the original blend of cinnamon and brown sugar, employees smear margarine across the dough.

What’s in a Cinnabon cinnamon roll?

Cinnabon® Classic Roll

Our world-famous cinnamon roll is made with a combination of warm dough, legendary Makara cinnamon, and signature cream cheese for a freshly baked, irresistible sweet treat. Product availability and varieties vary by market.