What are the two types of audience analysis?

Types of audience analysis include formal and informal analysis. The two types may overlap because there is always some formality even in conducting an informal analysis. Professional speakers conduct both types of analysis to perfect their knowledge of their target audience.

What are the two types of audience analysis discussed in the textbook?

What are the two types of audience analysis discussed in your textbook? One of the ways speakers analyze audiences is by looking at traits such as age, gender, sexual orientation, religion, group membership, and racial, ethnic and cultural background. … things as their gender, age, and cultural background.

What are the two principles of audience analysis?

Demographic analysis involves age, gender, culture, ethnicity, race, religion, and educational level. Attitudinal analysis addresses the audience’s attitudes, beliefs, and values. And environmental analysis is the importance of seating arrangements, audience size, and room lighting, etc.

What are the two types of audiences quizlet?

Terms in this set (6)
  • Friendly Audience. One that is near or total agreement with you from the outset.
  • Undecided Audience. Audience that either mildly agrees with you or mildly opposes you.
  • Neutral Audience. …
  • Hostile Audience. …
  • Unfamiliar Audience. …
  • Linked Audience.

Who is an audience what are the types of audience explain the process of audience analysis?

The audience is often referred to as the end-user, and all communications need to be targeted towards the defined audience. Defining an audience requires the consideration of many factors, such as age, culture and knowledge of the subject.

What are the 4 types of audiences?

The 4 Types of Audience
  • Friendly. Your purpose: reinforcing their beliefs.
  • Apathetic. Your purpose is to first to convince them that it matters for them.
  • Uninformed. Your requirement is to educate before you can begin to propose a course of action.
  • Hostile. You purpose is to respect them and their viewpoint.

What are different types of audience?

In live event environments, we’ve come to know four different audience types:
  • The Spectator: An audience member in the classic sense, a spectator is someone who comes to watch a performance or presentation but not actively participate. …
  • The Participant: …
  • The Spy: …
  • The VIP:

What are the 3 types of audiences?

3 categories of the audience are the lay audience, managerial audience, and expert audience. For running a successful business, you need to promote and sell your products to a targeted and valuable audience.

What are different types of audiences in writing?

5 Types of Audiences in Writing
  • Audience #1 – The Experts.
  • Audience #2 – The Laypeople.
  • Audience #3 – The Managers.
  • Audience #4 – The Technicians.
  • Audience #5 – The Hybrids.

How are audiences Categorised?

Demographics and psychometrics

Media producers define and categorise their audience through demographic profiles. A demographic audience profile defines groups based on things like age, gender, income, education and occupation.

What are the 4 main types of speeches explain any two of them?

The four basic types of speeches are: to inform, to instruct, to entertain, and to persuade. These are not mutually exclusive of one another. You may have several purposes in mind when giving your presentation.

Who are the secondary audience?

PRIMARY AND SECONDARY AUDIENCES. Primary audiences are those who receive the communication directly. Secondary, or “hidden”, audiences include anyone who may indirectly receive a copy of the communication. These include anyone who will receive a copy, need to approve, will hear about, or be affected by your message.

What is audience psychographics?

Psychographics refer to all the psychological variables that combine to form a person’s inner self. Even if two people share the same demographic or geographic characteristics, they may still hold entirely different ideas and values that define them personally and socially.

What is a target audience Imedia?

Pre- production documents: Designer, developer or client developing or approving the product from your ideas and designs. Categories of target audience (user) • Age – Give an age range, 16-20 11-14 • Gender – male and female, but also consider transgender • Location -local, national or international.

What is a primary and secondary audience?

The primary intended audience is the population whose behavior you want to change. The secondary intended audience is the population that interacts with and influences the primary audience.

What is a tertiary audience?

Tertiary audience: Hiring managers or podcast producers who are curious about your writing style and your areas of specialization in advance of an interview.

What is a passive audience?

Passive Audiences

The audience accepts and believes all messages in any media text that they receive. This is the passive audience model. They accept the preferred reading and don’t question it.

What is primary secondary and tertiary audience?

Primary audiences are those who receive the communication directly and are also known as the target audience. The person is also usually the decision maker. Secondary audiences are those readers who are not the primary addressee, but are still included as viewer.

What is a secondary audience example?

Secondary audience can be anyone such as children, spouses, friends, neighbors & associates.

What types of questions should you ask about your secondary audience?

Writers are encouraged to ask these questions about their audience when creating a message.
…
Attitudes and Motivations
  • What are the attitudes of the readers?
  • How will these attitudes influence the way they read the document?
  • Are the readers motivated to read the document?
  • How could you increase the motivation?

What is a watchdog audience?

5. A watchdog audience, though it does not have the power to stop the message and will not act directly on it, has political, social, or economic power. The watchdog pays close attention to the transaction between you and the primary audience and may base future actions on its evaluation of your message.